Users will soon have a updated setting that enables them to lessen the amount of artificial intelligence-produced content appearing in their streams. This step comes as the company revealed that it currently hosts in excess of 1 thousand million AI videos.
Pilot Phase and Launch
The update is being tested over the next few weeks before a full-scale launch. This advancement comes amid a increase in AI content, spurred by recent video-generation tools.
AI Content on Other Platforms
Recent reports that nearly one in 10 of the most rapidly expanding content creators on another major platform primarily display content made by AI. A large amount of this output is considered “AI slop”, a phrase for poor-quality, bulk-generated content that is typically illogical or dreamlike.
Based on user feedback that numerous viewers like content created using AI tools, ranging from computer-generated images to informative clips, and we intend to provide users the ability to increase or decrease of that, according to their own likes,” stated a company executive.
Scale of AI Content
The platform disclosed that there are currently 1.3 billion videos on its service tagged as made with AI. Collectively, over 100 m media items are uploaded to the service each day, making clips made by AI a limited part of its complete catalog.
Customizing Your Feed
Users will be able to decrease or raise the volume of AI content they view by accessing the content preference feature in the app and choosing AI-made media. Additional categories that currently be controlled under the filter include news, style, cosmetics, and choreography.
Platform Guidelines
TikTok’s rules require content makers to tag lifelike AI-generated content, and it prohibits dangerous AI impersonations of well-known individuals or crisis events. Any authentic-looking AI-generated clip that is without a tag can be taken down under its community policies.
Furthermore, the platform will now add an artificially created watermark to content made using its own AI tools, or detected by an industry-wide initiative for identifying artificial media. This step is designed to stop users from seeking to evade the labeling process.
Educational Initiatives
TikTok is furthermore introducing a two million dollar awareness program for professionals and groups to create learning resources about ethical AI use. This program will benefit charitable organizations focused on educating coding and technology.
Moderation Strategy
The platform has justified its safety measures, during discussion over proposals to lay off hundreds of review team members in Britain. TikTok is planning to eliminate a significant number of roles in its trust and safety team in the UK capital, with trade unions and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead stated that staff-based oversight would still have a role, but artificial intelligence can protect employees by eliminating the most harmful content ahead of it gets reviewed by people. TikTok reported a significant reduction in disturbing and violent content seen by content reviewers over the previous year due to intervention by its machine learning processes.
It is vital to balance humans and technology to ensure user safety,” the executive stated. “We’ll have staff as integral to the approach, but we further consider it’s extremely critical to minimize viewing of dangerous material as quickly as possible, which is the area in which a extensive automated help is making a difference work at speed.”
